Displays

Dana wrote creative brief and copy for in-store displays
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Fruitlings display cart for produce sections
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Nature's Cure Counter display for acne products
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Nature's Cure powerwing display for yeast infection products

Promotions

Dana conceived of and planned promotions, wrote copy, and managed design process
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Towne School Fundraiser Program to promote sales among local school communities
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"MealEnders Moment" Photo Contest to engage consumers and collect UGC for use in ads, social posts, web & email
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Custom CD created in partnership with record company as gift with purchase
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Nature Cure joint promotion with got2b and Caboodles for gift with purchase
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Nature's Cure American Idol video gift with purchase
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Nature's Cure joint Promotion with movieLink for free movie downloads with purchase